From all those demos, tracks naturally emerge that have something special.

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During the Gem Test, we select the strongest demos. We look at the song, sound, potential, and especially what sets you apart as an artist.

Not everything needs to be released.

The selected demo is now receiving full attention.

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During the Diamond Session, you will build the demo into a full-fledged track together with Rafil.

We fine-tune songwriting, production, arrangement, vocals, and performance until everything is just right.

This is where a good idea turns into a record that is ready for the outside world.

A strong release is more than just music.

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Once the track is set, we create the content around it. In Reflections, we build the visual world of the release with photography, video, and social content.

This way, every track gets not only a sound, but also its own face and story.

Everything is coming together. The track is definitively finished, the mix & master is in place, and the content is ready.

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Together, we determine the right release strategy and ensure a strong launch of music and visuals, leaving as little as possible to chance. This cycle is repeated every month. This allows you to consistently continue building your catalog and development as an artist.

With The Diamond Process, we deliberately work with a limited number of artists. No classroom lessons, no standalone studio sessions without direction, and no large upfront fees.

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We work personally and focused on your music and development, with one important principle: consistency. Every month, creating, selecting, developing, and releasing.

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That is why we keep the number of spots limited and first see if The Diamond Process suits you.